The Muslim feminine millennial cuts a robust image in Malaysia today. Richer, additional educated and superior traveled than in the past prior to, They are really redefining their roles at get the job done, in Modern society and in your own home. The proper accessory for this newfound position? Luxurious hijabs.

The days of associating hijabs with rural backwardness are around. Facelifted into your 21st century, the hijab (“tudung” in Malay) is now a symbol of cosmopolitan female Muslim achievement, Using the jacked-up selling price tags to show for it. Uber-luxe ranges can cost in between RM1000 ($245 USD) for a simple silk piece to a whopping RM33,000 ($eight,000 USD) for 1 embroidered with Swarovski crystals.

“If they could devote countless numbers [of ringgit] with a handbag, Why don't you hijabs?” Nurzihan Hassim, a senior lecturer MUSLIM FASHION in media and communication at Taylor's College who research hijab prominence in regional media, explained to VICE.

Predictably, firms are keen to meet the needs of the new bourgeoisie market. From fourteen-year-previous schoolgirls to couture properties, All people wishes a slice of your profitable “Muslimah” apparel sector. Jovian Mandagie, the go-to designer for Malaysia’s VVIPs, debuted his Jovian Hijab selection in 2013 just after noticing the spiked desire for them.